Project Overview
We developed a content strategy focused on driving monthly walk-ins by highlighting Plum’s premium selection through high-quality product visuals. Our production team created a mix of VFX-enhanced videos, stop-motion content, and cinematic product videography to make each item stand out in a creative, memorable way.
By combining product storytelling with visually rich content, we positioned Plum as a must-visit gourmet destination for food lovers in Coimbatore.
Challenges
Plum is a premium gourmet store in Coimbatore offering rare and high-quality food products.
Their exceptional range wasn’t effectively showcased through engaging or consistent content.
Highlight product uniqueness and enhance customer interest through creative storytelling.
Develop content that drives regular store visits and strengthens brand recall.
Results
“With every new content piece, Plum’s brand image grows stronger, encouraging both loyal customers and first-time visitors to explore their gourmet selection in person.”
CTO
Miguel V. Stanton
